Design and format field materials, organized to facilitate interviewing

Proactive management of field services nationwide, with careful and accurate data collection

Continuing support through analysis, reporting, and presentation

Coding of open-ended responses, sorted to uphold consistency

Data entry, 100% verified for accuracy

Cross-tabulation of data, provided in a logical format

Easy to read statistical testing presented on each table (click here to see samples)

Flexibility in import/export of data, whether ASCII, comma delimited, SPSS, or graphic format

Mail, from sorting and stuffing through data processing

Telephone, both paper/pencil and CATI-programmed surveys, with off-site monitoring available

Face-to-face, including central location tests and mall intercepts

On-line, either Intranet, Internet or web-based surveys

Ad effectiveness studies

Customer and employee satisfaction analyses

Package evaluation

Product testing, including concept, taste, and in-home product usage

Seminar and trade show evaluation

Tracking studies

Warranty card/product registration forms